Blogs

Tip of the Week: Dynamic Email Previews Now Available with Marketing Cloud Connector

balance's picture

The April software updates have been released over the last few days. After you generate an activation code to log back in (seems like that always happens after updates, right?) you'll see some changes/additions/improvements.

Today we'll focus on one of the "top features" according to Salesforce: dynamic previews when sending from Salesforce CRM!

There is a new Marketing Cloud Connector* package that can be installed if you are currently using v5.0 or higher.

Tip of the Week: Using a Template with Image Only Emails

balance's picture

There are several layouts to choose from when creating a template using the Template Builder in the Marketing Cloud. Most have multiple content areas, ideal for a layout of both text and images.

You may choose to do an email consisting of multiple images next to or on top of each other. While there are definitely concerns about this approach (image blocking is not your friend), there are some times when you want this type of control over the graphics, background or type treatment.

Tip of the Week: Best Practices Recommendations from M3AAWG - Part 2

balance's picture

The latest version of M3AAWG Senders Best Common Practices has been released, and we mentioned in our last Tip that it includes many valuable recommendations for email sending. (M3AAWG is the Messaging, Malware and Mobile Anti-Abuse Working Group and consists of members such as Google, PayPal, Yahoo, Adobe, Cisco Systems, LinkedIn and Twitter.)

Tip of the Week: Engagement can be Improved with Best Practices Recommendations from M3AAWG

balance's picture

The latest version of M3AAWG Senders Best Common Practices has been released and includes many valuable recommendations for email sending. (M3AAWG is the Messaging, Malware and Mobile Anti-Abuse Working Group and consists of members such as Google, PayPal, Yahoo, Adobe, Cisco Systems, LinkedIn and Twitter.)

Pages

Subscribe to RSS - blogs