Last week we introduced you to the January update to the Salesforce Marketing Cloud. Dig deeper in the release notes and you’ll find some interesting additions to Reporting. Specifically, there are now two new standard reports for you to analyze a data extension.
Previously there were a couple of reports, “List Demographics” and “List Performance Over Time” that were limited, as the names suggest, to lists. No equivalent reports were available if you used data extensions instead. Now we have both!